Vivek Kumar

Vivek Kumar

About Vivek Kumar

Vivek Kumar is the Founder and CEO of Matrid Technologies. Vivek got addicted to Internet in late -90’s and kept pace with its evolution and technology. This wide and deep exposure has helped him successfully lead multiple teams at Matrid Technologies. In true sense, Vivek is a people person. When he is not working, he loves to spend time with his son, family and cycling around the city.

Tried and Tested Methods to Market Your Mobile App

Want to launch your mobile app? Here is an alarming statistic that will probably stop you in your tracks:
60% of the apps fail to monetize
Technical flaws and sloppy ideas are obviously included in this 60%, but a hefty chunk also comes from app developers and business owners who have this overnight riches mentality, a […]

The Latest Scoop on Google’s Mobile-Friendly Algorithm Update!

The Latest Scoop on Google’s Mobile-Friendly Algorithm Update – 8 Things You Must Know to save yourself from the heat of this hype
On February 26th, Google dropped a major bomb stating it would be releasing a new mobile-friendly algorithm update. According to recent reports, the algorithm will be released on April 21, 2015 and […]

Why Your Business Needs a Mobile Presence

More than 1.5 billion smartphones have been sold till date across the world and their usage continues to grow remarkably. The increased use of smartphones has also changed things for businesses, as most of their customers now use mobile devices to reach them online. This makes it important for businesses to improve their online […]

7 Questions to Answer When Writing Android App Specs

With Android phones having more than 56% market share in the worldwide smartphone user base, it comes as no surprise that the Android App Development industry is growing at a rapid rate. Developers all around the world are looking for ways to come up with an engaging and arresting app that can catch the […]

Customer Retention and Increased Revenue with an eCommerce Mobile App

Distinct from a Mobile Website, an App is your virtual store which is always in the hands of your prospective customer. It helps highly in customer retention, repeated sales and brand development. Biggest challenge of web is that customer is having easy access to competition and shifts loyalty quickly. Once glued to your App, […]

Entrepreneurs, 6 lessons you can learn from the 2014 World Cup

The world has been occasioned by yet again another tournament that comes after four years.It is an exciting moment for countries that made it to the World cup 2014 tournament and a chance to prove their talent in the game. The tournament has experienced high number of goals than ever before, with some of […]